Golden Beet Ricotta Salad with Fresh Cherries and Carmelized Shallots or What's in a Name?

Could this have a better name?  How about "Delicious?"

 

I know.  This sounds like something off a froofroo menu, right?  I couldn't think of another name for it that said what it was. When you're naming a recipe, it must

• catch the ear
• catch the eye
• represent the dish accurately in a thrice (or right away, you might say)
• not be too long (ha)
• end up in the right place in the index (or..today on google)

Of those things, the most important one for me is that you know what you're making just by the name. There's no sense being halfway through making something and saying, "Geez, this is full of walnuts!" with your jaw dropped.  On the other hand, I'm sometimes taken in by coy, cute, or gimmicky recipe titles like

• Funny Bones
• Babysitter's Spaghetti Casserole (You can google either of the first two; they're real.)
• Chocolate Nut Heavens  (This one being my own; I held a contest for the name on fb.)

I mean, think of it.  Sally Lunn Cake.  Anadama Bread.  Brunswick Chicken.  Pagliacci's Cheesecake. And I make those.  How about Anzac Biscuits?  Slippery Soup?

To say nothing of Pasta Puttanesca, Grandma Clark's Soda Bread, Sabayon, Pavlova, Mother's Pie, Ruffled Ham, Oysters Ernie, Rose D's Mushroom Monterey, Hot Toddy, Chatham Artillery Punch, and so on.

Compare those to:

• Chicken and Potatoes
• Fried Clams with Tomato Sauce
• Scallop and Artichoke Soup
• Cheese Omelet

If you see "Chicken and Potatoes," you know what you're getting.  If you see "Mystery Soup," in the index, it' a mystery.  (Heat, mixing well, 2 cans beef broth and 1 8 oz package cream cheese.  --That's the entire recipe from THE EASTERN JUNIOR LEAGUE COOKBOOK.)

To some of us (who grew up in the mid west, for example)  Quahog Chowder sounds like something out of Star Trek.  We didn't know from clams. We probably weren't picking that name out of the index.

Two friends  this week kindly invited us to a  potluck for a group that typically meets once a month to try a new restaurant.  Somehow, backyards, mosquitoes, and vegetable gardens beckoned an outdoor summer gathering and a homemade potluck was the July event.  Because summer fruit is coming on and I love a reason to fix a big dessert, I brought (more than a) pound cake with sliced fresh peaches and homemade ginger ice cream.  (Ok, come over; I'll make it for you, too.)  The cake, I kid you not, was called "Elvis Presley's Favorite Cake."  Would you have jumped to the conclusion that this was a regular old, if delish and huge, pound cake?

Elvis Presley's Favorite Cake

The recipe's on epicurious.com, and probably in other places as well.  And if your berries are in, get up early and make this baby.  Invite the neighbors; it'll serve 12-14.